Australia has officially banned children under 16 from using social media, with the new law taking effect today, December 10.

Prime Minister Anthony Albanese described the legislation as a “world-leading social media law” aimed at protecting children and giving parents greater control over their online activities. The Online Safety Amendment (Social Media Minimum Age) Bill 2024, passed in November last year, now restricts access to major platforms including Instagram, Facebook, TikTok, X, Snapchat, YouTube, Reddit, and Kick.

Under the new rules, social media companies must take reasonable steps to prevent underage users from creating accounts. While most platforms previously allowed users aged 13 and above, enforcement had been weak, and studies showed many children below the minimum age were still active online.

Albanese said the law is intended to “let kids be kids” and encourage meaningful conversations between parents and children about online safety.

Experts have warned for years that excessive social media use can negatively affect children’s mental health, although it can also provide access to educational resources and support networks.

Australia’s move comes as Denmark and Norway prepare similar restrictions, aiming to limit social media access for children under 15.