The Federal Government has appointed music star and humanitarian Innocent “2Face” Idibia as the National Fire Safety Ambassador, tasking him with raising public awareness and promoting safer fire prevention practices across Nigeria.
The announcement was made on Friday in Abuja by the Controller General of the Federal Fire Service, Samuel Adeyemi, during the closing ceremony of the 2025 National Fire Safety Week at the Service’s Headquarters.
The Safety Week, themed “Building a Culture of Fire Safety Across Nigeria: Overcoming the ‘Not My Portion’ Mentality,” aimed to encourage Nigerians to take personal responsibility for fire prevention. Adeyemi, represented by Deputy Controller General Aliyu Tambari, said the initiative began with a virtual town hall and included the presentation of Bankers’ Cheques under the Group Life Insurance Scheme to families of fallen and injured fire officers.
The week also featured awards and the presentation of the “CG’s Cup,” sponsored by Kabir Lateef, to motivate and recognise outstanding Fire Service personnel. Officers carried out nationwide sensitisation programs in schools, markets, and major commercial centres, alongside street roadshows, drills, and demonstrations to teach practical fire prevention skills.
Adeyemi described the public response as “remarkable,” highlighting renewed national commitment to safety. Individuals and institutions demonstrating exemplary compliance and collaboration with the Fire Service were presented with certificates and awards.
Special recognition was given to 2Face Idibia, whose influence and reach are expected to amplify fire safety messaging, inspire behavioural change, and engage millions of Nigerians in the national safety agenda.
“As National Fire Safety Ambassador, we expect him to inspire a new generation to embrace a culture of safety,” Adeyemi said.
He reaffirmed the Service’s commitment to improving training, modernising operations, enhancing inter-agency coordination, and deepening community engagement, stressing that fire safety is an ongoing responsibility. Adeyemi also thanked the Minister of Interior, Olubunmi Tunji-Ojo, civil society organisations, corporate partners, community leaders, and fire officers for their contributions to the success of the Safety Week.